At a ceremony, Sweetwater and city leaders welcomed a new digital message center. The sign can be seen from US 30 traveling west right outside of the Sweetwater Headquarters.
Sweetwater will promote city events and attractions like the Fort Wayne Zoo.
Sweetwater admits to being inspired by the large Nestle sign in Anderson, Indiana. The sign has more than 1.4 million LED lights and stands 26 feet high.
Copyright 2017 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.